Well Made

127 Adopting new shopping behaviors with Dan Frommer, founder and Editor-in-Chief of The New Consumer

Episode Summary

The pandemic has drastically changed how we shop, at least for now. The New Consumer Editor-in Chief Dan Frommer shares his insights and predictions for the surge of ecommerce.

Episode Notes

In the US, more people are shopping online than ever. This stark jump in ecommerce has left a lot of industry experts asking how new ecommerce businesses can successfully launch in the midst of a pandemic, where does the ecommerce experience still falls short, and if the pandemic has permanently changed how we shop. 

To answer all these questions, we're talking to Dan Frommer. Dan is the founder and Editor-in-Chief of The New Consumer where he researches and writes about why and how people spend their money. (You may remember him from Episode 94.)

Head over to the Lumi blog for links and images.